Want to know what everyone was saying about Chinwag Psych on the day? Look here!
Approach!
Nathalie Nahai, The Web Psychologist - "How to Sell More Persuasively Online"
Leigh Caldwell, Irrational Agency - "Pricing Psychology: Behavioural Economics and New Economic Models"
Simon White, Draftcb - "The Science of Desire"
Simon Hill, Wazoku - "The Idea of Ideas - A Do-ers Guide to Inclusive Innovation"
Optimise!
Craig Sullivan, RUSH - "Psychology, Split Testing & the Web: How do they test that?"
Graham Page and Sarah Walker, Millward Brown - "Face value: measuring emotions without the guesswork"
Predict!
William Higham, Next Big Thing - "A Faster Horse: How Customer Psychology Enables Consumer Trends Prediction"
Cat Jones, Unruly - "The Science of Sharing"
Behave!
Chris Schaumann, Nokia & Antony Mayfield, Brilliant Noise - "Design Your Day"
Prof. Karen Pine, Do Something Different - "Behavioural flexibility: Get off the couch and Do Something Different"
Benjamin Ellis, SocialOptic & Redcatco - "Human Big Data - Making sense from everything"
